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Odoo vs Shopify

En detaljeret oversigt over de mest populære e-handelsplatforme til SMV'er.

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Indledning


Aldrig mere skal du bruge dagevis på at finde de sko, du ønsker dig. Onlinehandel er i dag en central del af vores købsvaner, fordi den tilbyder en uovertruffen bekvemmelighed: Forbrugerne kan hurtigt få adgang til de produkter og tjenester, de har brug for, direkte fra deres smartphone eller tablet. For virksomheder er det derfor afgørende at vælge den rette e-handelssoftware. Den gør det muligt at nå ud til kunder overalt og fastholde dem, ikke blot gennem en "Køb"-knap på hjemmesiden, men ved at skabe en helhedsoplevelse – fra brandopbygning til levering af produkterne til døren og eftersalgsservice. Bag enhver e-handelside står en virksomhed, der skal administreres effektivt. Det kræver yderligere løsninger som lagerstyring, regnskabssoftware, marketingværktøjer og meget mere.

Choosing the right software is, therefore, crucial for effectively attracting, nurturing, and fostering customer loyalty. This page is dedicated to providing enough information to evaluate the solutions Odoo and Shopify, and whether they best meet your specific requirements in terms of features coverage, pricing, reviews, and usability. We’ve carefully selected some of the most popular solutions available, including Odoo, Adobe CommercePrestaShop, Shopify, WooCommerceWixog Salesforce Commerce Cloud.

Odoo

Created to disrupt the enterprise world and finally provide a software that covers complex needs with simplicity, Odoo has become one of the most popular business solutions. With more than 82 business apps fully integrated and thousands of community modules, the open-source software caters to every sector and company size, making it a major player in the market. The Belgian software counts more than 20,000 downloads per day, making it the most installed app suite and a direct competitor to companies like NetSuite, Shopify, PrestaShop and Microsoft.

"Tiltræk, involvér, og fasthold: en e-handelløsning til din blomstrende onlinebutik!"

12 millioner +
brugere

44.000 +
integrerede apps

50.000 +
onlinehjemmesider

5.000 +
partnere

Shopify

In 2006, Shopify was established by two Canadian entrepreneurs looking for alternatives to the then-available e-commerce solutions. Recent data indicates that Shopify commands a notable presence in the US e-commerce sector. By Q2 2023, Shopify reported total revenues of $3.2 billion and maintains a 25% market share in the worldwide e-commerce platform domain. Shopify provides two main product offerings: their e-commerce software, known simply as Shopify, and a retail point of sale system labeled Shopify POS. Both of these are accessible exclusively on the online SaaS platform.

"Shopify giver dig alt, du har brug for, for at opbygge en succesfuld onlinevirksomhed."

1 million+
brugere

8.000 +
integrerede apps

1 million
onlinehjemmesider

400 +
partnere

Features Comparison

Product Management

Odoo

Shopify

Catalog Management

Configurable Products (Variants, Attributes,...)

Product Inline Page Builder

Digital Products

Product Reviews


Recurring Products (Subscriptions)

 

AI-drevet produktanbefaling

Tilføjelsesprogram

Multi-Website Support

Inventory Management

Barcode Support


SKU-support


Product Demand Forecasting

App

Stock On Hand


Stock Available


Supply Chain


App

Return/Exchange Management



Shipment Tracking



Backorder Management


App

Multiple Warehouses



Purchase Management


App

Inventory Reports



Design

Odoo

Shopify

General

WYSIWYG Editor



Drag-and-Drop Page Builder (Blocks)



Responsive Web Design



Automatisk genererede sitemaps



Customizable HTML/CSS/JS


HTML & CSS

AI-drevet hjemmesideværktøj



AI-drevede temaer



PWA-support


App

Mobile Friendly



Mobile Specific Content



eCommerce Usability

Breadcrumb Navigation



Site Search Engine



Sorting of Search Results

Tilføjelsesprogram


Filtering of Search Results



Product

Multi Pictures per Product



Bulk Image Upload



Bulk Product Import/Export



Hierarchy of Categories



Video and 3D product asset



Back in Stock Notification



Matrix Selector



Variants Display Types



Customer Management

Odoo

Shopify

Customer Management

Cart Abandonment Tracking



Persistent Cart



Customer Portal



Customer Support Help Desk


Tilføjelsesprogram

Buy Without Signup



Customer Testimonials



Customer Contact Form



Customer Order History



Customer Specific Prices


App

Live Chat on Website



Administration af partnere

Tilføjelsesprogram

App

Wishlist


App

Customizable Customer Forms



B2C Website Configuration



B2B Website Configuration



Shipping

Odoo

Shopify

Shipping

Custom Shipping Rules



Flat Rate Shipping



Label Printing



Gift Wrapping Option



Free Shipping Option



Weight Based Shipping



Dropshipping



Pick-up in Store



Transportfirmaer: DHL



Transportfirmaer: UPS



Transportfirmaer: USPS



Transportfirmaer: FedEx



Transportfirmaer: La Poste



Transportfirmaer: Mondial Relay


App

Transportfirmaer: Sendcloud


App

Promotion and Marketing

Odoo

Shopify

Promotion & Marketing

Email Auto Response



Email List Management



Drag & Drop Mail Designer



Understøttelse af partnerprogrammer



Coupons & Promo Codes



Reward Points



Discount Management



Gift Cards



Product Ratings



Product Bundling


App

Product Comparison


App

Upsells in Shopping Cart


App

Cross-sells on Product Pages


App

UTM Conditional Display



Customizable Newsletter Templates



Integrated A/B Testing


App

eBay Marketplace Integration


App

Integration af Amazon Marketplace



Private Sales


App

Site-Wide Banner Advertising



Social media Integration


Blogs



Search Engine Optimization

Integrated SEO Tools



Inline SEO Suggestions



Optimized URLs



Linktracker



SEO-Friendly Templates



Sales Management

Odoo

Shopify

Sales Management

Integrated Accounting


Tilføjelsesprogram

Search Reports

Tilføjelsesprogram


Dataimport



SSL Support


Integrated Invoicing



Multi-Store Support



Taxes by Country/State



Automatic Taxes Mapping


App

Customizable Invoice Template



Automatisk udfyldning af adressen



Express Checkout



Multi-Currency System



Payment & Pricing Features

Payment Gateway: Redirect



Payment Gateway: Server-to-Server



Recurring Payments


App

PayPal Integration



Integration af Adyen



SIPS Worldline Integration



Integration af Alipay



Stripe Integration



Integration af Amazon Payment Services



Integration af AsiaPay


App

Integration af Authorize.net



Buckaroo Integration



Flutterwave Integration


App

Integration af Mercado Pago


App

Mollie Integration


PayU Integration


App

Integration af Razorpay


App

SEPA Direct Credit Integration



Ogone Integration



Own Provider Support



Rapportering

Odoo

Shopify

Reports

Sales Report



Inventory Reports



Subscription KPIs (MRR, Churn, etc.)



Google Analytics Integration



Plausible Analytics Integration



Product Performance Reports



Sales Summary Reports



Site Search Report



Report Engine

Dynamic Graphs



Dynamic Pivot Table



Customizable Dashboard


Export Report to Excel



Report Engine

Full Web Interface



Fast Backend (Ajax)



Responsive Backend



Multi-language



Report Engine

API



Apps Store (relateret til e-handel)

641

997

Usability, Pricing & Conditions

Odoo

Shopify

Implementation

Ease of Setup

4/5

5/5

Ease of Use

4/5

5/5

Reports Flexibility

5/5

4/5

Speed / Scalability

5/5

5/5

CDN By Default



Brugertilfredshed

Ratings on g2Crowd

4.2/5

4.4/5

Ratings on GetApp

4.1/5

4.5/5

Ratings on Capterra

4.1/5

4.5/5

Pricing & Conditions

Monthly Pricing

Free1

€29 for Shopify Advanced Subscription

Free Cloud Version



Gratis domæne det første år



Contract Duration

Monthly & Yearly

Månedlig

1 gratis app


Ikke relevant

Open-source



Free Updates



Upgrades to Future Versions



Hosting Mode

Cloud & On-premise

Cloud

Support